Who we are?

We are the Wellness Travelers Alliance (WTA), the first and only organization dedicated exclusively to empowering and uniting passionate wellness travelers around the world. We were founded in 2024 with the conviction that tourism is not just an escape, but a powerful tool for personal growth and a more fulfilling life.

At the WTA, we believe wellness travelers deserve a voice. We act as a vital bridge between our community and the travel industry, ensuring that your wants and needs guide the development of authentic, ethical, and truly transformative wellness experiences.

Together, we journey toward a more fulfilling life, exploring the world while cultivating our body, mind, and spirit. If you're looking to connect with a like-minded community, access valuable insights, and co-create the future of wellness tourism, you've found your alliance.

The vision of the Wellness Travelers Alliance is to empower wellness travelers, transforming them from mere consumers to active and influential participants within the wellness tourism industry. We seek to be the unified voice of these travelers, curating and promoting authentic and sustainable experiences that not only promote their individual well-being but also drive the conscious evolution of the industry, ensuring that wellness offerings truly meet their needs and aspirations for a more fulfilling life.

The mission of the Wellness Travelers Alliance is to connect, educate, and represent the global wellness travel community. We are dedicated to bridging the gap between the interests and needs of travelers and industry providers, fostering knowledge exchange, promoting quality and ethical standards, and advocating for the creation of transformative wellness experiences that are accessible, authentic, and sustainable, thereby contributing to a more fulfilling life for all our members.

Our vision

Our mission

Are you a wellness-passionate traveler, seeking authentic experiences and a community that shares your vision? Or are you a wellness service and experience provider, committed to excellence and eager to connect with your ideal audience?

The Wellness Travelers Alliance (WTA) invites you to be part of a truly collaborative project. We firmly believe that by integrating the voice and needs of travelers with the innovation and quality of providers, we can co-create the future of wellness tourism.

Together, we'll not only elevate industry standards, but also build a vibrant global community where wellness is the shared destination. Your participation is key to forging a significant and lasting impact.

Join Us

Statement of Principles

At the Wellness Travelers Alliance, we firmly believe in the transformative power of well-being and the responsibility of offering authentic, top-quality experiences. We are a global alliance committed to promoting wellness tourism that not only revitalizes travelers' minds and bodies but also drives sustainable and ethical development in host communities.

Our mission is founded on integrity, innovation, and collaboration. We are dedicated to being the benchmark for excellence in the wellness industry, facilitating connections between discerning travelers and exceptional providers. Through rigorous research, the use of advanced technology—like artificial intelligence in our curations—and the application of quality standards developed by Wellness Standards, we guarantee the authenticity and value of every wellness experience we promote.

We foster transparency and trust, ensuring that every recommendation, from the "Ruta Wellness México" to the "100 Best Wellness México" initiative, is backed by consistent data and expert opinions. We believe in a future where wellness is accessible, authentic, and beneficial to all, and we work tirelessly to build that future through strategic alliances and a commitment to continuous improvement in the wellness tourism industry.

a woman in a white dress and hat looking at the ocean
a woman in a white dress and hat looking at the ocean

Passionate about Wellness

We are professionals passionate about wellness, independent of any political affiliation or creed. Each of our members has extensive experience in their respective fields, bringing a wealth of unique knowledge and experiences that transcend borders.

Our shared interest in promoting a culture of wellness drives us to share best practices and experiences globally. We firmly believe that every region, possesses the natural resources, cultural diversity, and human talent necessary to enrich global well-being.

That is why we have set out to constantly innovate and offer tools to both wellness professionals and businesses, as well as the general public. Our goal is to facilitate access to authentic experiences, services, and products that promote holistic well-being worldwide.

At Wellness Certified, we are committed to creating a global ecosystem where wellness is the central focus, fostering collaboration among professionals, businesses, and consumers from all nations. Together, we can build a healthier and happier future for everyone.

We are the creators of:

  • First World Wellness Route.

  • First "Certified Wellness Product" Distinction.

  • First "Wellness Distinction" worldwide.

  • First "Wellness Category" Certified Distinction.

  • First "Wellness Destinations" Certification Program.

  • First World Wellness Ranking.

  • First "Wellness Diamonds" Quality Scale.